How much does a nanny cost in Rochester, NY in 2026?

How do Rochester nanny rates compare to state and national averages?

Rochester sits close to the national average for nanny rates.

Hiring nannies in Rochester, NY typically costs about 12% less than the New York average of $22/hour and the same as the United States average of $19/hour.

Tips to find a great nanny without overpaying

• Be flexible on experience. Some of the best nannies on the platform have 3–5 years on the job and charge meaningfully less than experienced nannies with 10+ years. References matter more than years.
• Consider a share. If your kids are similar ages and you live near another family, a share is the single biggest cost reduction available without compromising on care.
• Be specific about hours upfront. Most nannies will take a slightly lower rate for a guaranteed steady schedule than for a higher-rate, unpredictable one.
• Bundle benefits thoughtfully. Two weeks PTO, a health stipend, transit passes, education assistance, or an annual raise commitment can help close the gap with families offering a higher hourly rate.
• Match rate to responsibilities. A higher rate often makes sense once you add cooking, errands, or driving. Don't compare apples to oranges across listings.

1. 01

   Browse nanny profiles in Rochester, NY

   Filter by hourly rate, experience, languages, and availability.

2. 02

   Message the ones who look like a fit

   Reach out to the nannies whose experience and rate match what you're looking for.

3. 03

   Schedule a phone call, then a paid trial day

   Trial days feel awkward at first — that's normal. They're the best way to see how a nanny fits with your family in real time.

4. 04

   Hire your nanny

   If you'd rather not handle taxes and payroll yourself, our payroll team can take care of it.